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<h1>建站心得：網(wǎng)站為什么要404頁(yè)面?</h1> <p><span>發(fā)布時(shí)間：2021-07-12 09:35:52</span><span>來(lái)源：建站心得</span><span>作者：西安網(wǎng)站優(yōu)化</span><span id="ayaquc4a6" class="num" id="new_hits">閱讀：<span id="hits" style="margin-left: 0px;margin-right: 18px;"> <script src=/e/public/ViewClick/?classid=41&id=9225&addclick=1></script> </span></span></p> </div> <div id="ayaquc4a6" class="explain"><span id="ayaquc4a6" class="ag-color">[導(dǎo)讀]：</span><em>404頁(yè)面問(wèn)題經(jīng)常出現(xiàn)在網(wǎng)站建設(shè)中，那么404頁(yè)面是什么呢?為什么一定要做404頁(yè)面呢?因?yàn)?04頁(yè)面無(wú)論是對(duì)用戶體驗(yàn)還是搜索引擎優(yōu)化的</em></div> <div id="ayaquc4a6" class="words content_lunbo" id="nsbody"> <p> 　　404頁(yè)面問(wèn)題經(jīng)常出現(xiàn)在網(wǎng)站建設(shè)中，那么404頁(yè)面是什么呢?為什么一定要做404頁(yè)面呢?因?yàn)?04頁(yè)面無(wú)論是對(duì)用戶體驗(yàn)還是搜索引擎優(yōu)化的幫助都是很大的。下面我們來(lái)看看關(guān)于404的建站心得!</p> <p> 　　1、404錯(cuò)誤會(huì)導(dǎo)致網(wǎng)站降權(quán)，當(dāng)搜索引擎蜘蛛請(qǐng)求一個(gè)URL時(shí)，得到404狀態(tài)，知道該URL已失效，會(huì)將該URL反饋給數(shù)據(jù)中心，表示該頁(yè)面將從搜索引擎中刪除。</p> <p> 　　眾所周知，在抓取網(wǎng)站內(nèi)容時(shí)，會(huì)在網(wǎng)站日志中看到404狀態(tài)碼。這返回代碼表示在網(wǎng)站上有一個(gè)找不到的鏈接。處理有兩種方式，一種是直接查找刪除，一種是查找替換。如果設(shè)置404頁(yè)面，可以防止這種情況對(duì)搜索引擎不友好。</p> <p> 　　2、如果404頁(yè)面得到很好的優(yōu)化，關(guān)鍵詞的排名也會(huì)回升，特別是對(duì)于很多修改過(guò)的網(wǎng)站。在網(wǎng)站修改過(guò)程中，內(nèi)容可能會(huì)被刪除，但相關(guān)的內(nèi)鏈并沒(méi)有被刪除。404頁(yè)面可以很好地屏蔽死鏈的影響。<br /> <img alt="" src="http://powerphone.com.cn/d/file/uploads/allimg/21/1-210G2110214535.jpg" style="width: 605px; height: 375px;" /></p> <p> 　　然后設(shè)置404頁(yè)面告訴搜索引擎這些頁(yè)面已經(jīng)不存在了，這樣搜索引擎就可以刪除之前包含的鏈接，從而避免死鏈的風(fēng)險(xiǎn)。</p> <p> 　　3、在404頁(yè)面，盡最大努力為用戶提供有用的鏈接，避免用戶因?yàn)轫?yè)面過(guò)于簡(jiǎn)單而離開(kāi)。雖然內(nèi)容很多，但是最顯眼的地方還是會(huì)顯示一條錯(cuò)誤消息，提醒用戶要訪問(wèn)的頁(yè)面不存在。</p> <p> 　　4、當(dāng)一個(gè)網(wǎng)站有一個(gè)死鏈接或者網(wǎng)站修改后所有網(wǎng)址都變了，但是之前的頁(yè)面還是百度的收錄，用戶實(shí)際上可以進(jìn)入這些頁(yè)面，用IIS定義一個(gè)404誤導(dǎo)頁(yè)面，用301重定向頁(yè)面到新的網(wǎng)址。</p> <p> 　　5、網(wǎng)站出現(xiàn)無(wú)效地址后，5秒后返回首頁(yè)，在進(jìn)入錯(cuò)誤頁(yè)面后，提示5秒鐘并返回到主頁(yè)。不要立即返回主頁(yè)。會(huì)對(duì)搜索引擎優(yōu)化影響。</p> <p> 　　6、刪除一個(gè)網(wǎng)頁(yè)意味著蜘蛛不能抓取它。其實(shí)搜索引擎會(huì)緩存一段時(shí)間的信息。如果我們不確定被刪除的網(wǎng)頁(yè)是否是抓取，可以查看網(wǎng)站的日志很多關(guān)于<a href=http://powerphone.com.cn/ target=_blank >SEO優(yōu)化</a>的問(wèn)題可以在日志里找到，而且非常具體。這樣可以根據(jù)日志情況優(yōu)化網(wǎng)站的SEO。</p> <p> 　　以上便是關(guān)于網(wǎng)站為什么要404頁(yè)面的介紹。404頁(yè)面的設(shè)置對(duì)用戶和搜索引擎都很重要，所以在設(shè)置404頁(yè)面的時(shí)候一定要漂亮。希望本文對(duì)您有所協(xié)助。SEO可以幫助企業(yè)提高轉(zhuǎn)化率、降低成本，咨詢量上升，提升企業(yè)競(jìng)爭(zhēng)力，非首頁(yè)不扣費(fèi)，網(wǎng)站關(guān)鍵詞排名上首頁(yè)，歡迎大家免費(fèi)測(cè)試!</p> </div> <div id="ayaquc4a6" class="txt-upDown"><span id="ayaquc4a6" class="fr">上一篇：<a href='http://powerphone.com.cn/yxxwzzs/8772.html'>旺道網(wǎng)絡(luò)營(yíng)銷軟件談營(yíng)銷型網(wǎng)站上線后的2個(gè)重點(diǎn)!</a></span><span>下一篇：<a href='http://powerphone.com.cn/yxxwzzs/9361.html'>白帽SEO技術(shù):影響網(wǎng)站流量效果的3個(gè)因素</a></span></div> <div id="ayaquc4a6" 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